What are Cookies and what are they used for?
Cookies are small text files created while browsing websites and are used to store information about your visits.
In some cases, cookies are essential to the working of the Internet. They provide many advantages and facilitate navigation and usability of the website. They allow us to optimise your browsing by tailoring the information and services offered to your interests in order to provide you with a better experience whenever you visit us. In turn, cookies are only associated with an anonymous user and allow us, among other things, to store and retrieve information about your browsing habits or your device and, depending on the information they contain and the way you use your device, they can be used to recognise and identify users in order to improve their navigation experience. From a technical point of view, they are important since they allow websites to work in a more agile way and to adapt to the preferences of users. They are used to generate statistical data and to optimise advertising by offering ads that best suit users' interests.
What type of cookies does this website use?:
Habitat uses its own and third-party cookies, both persistent and session, for technical and personalisation purposes.
If you so wish, you can disable and/or delete the cookies that we use as shown in the table below. You can also set up your internet browser to allow, prohibit or regulate the use of cookies. In any case, we inform you that in such cases, depending on the chosen setup, the ability to use some website features may be significantly impaired and may not be compatible with your needs.
We detail below the type of cookies we use, their purpose and ownership, and how to set them up:
Type of cookies used by Habitat:
When you visit our Website, we collect information via different types of cookies:
- Technical cookies are essential to the working of the website, such as identifying the connection of a user's browser, controlling data communication and maintaining user security while browsing. These cookies are necessary in order to browse the website.
- Analytical cookies collect information about the type of browsing, the sections that are used the most, products viewed, time slot of use, language, etc. You can always consent to its use, as well as revoke the authorisation.
- Advertising cookies are used to track visitors on websites. The idea is to analyse browsing habits on the Internet to display advertising related to a user's browsing profile.
More information about the operation of Google Analytics cookies is detailed below:
- Owner of Google Analytics cookies: The owner of such cookies is Google, INC. Delaware Corporation, headquartered at 1600 Amphitheater Parkway, Mountain View (California), CA 94043, USA.
- Information collected by Google Analytics cookies: Such cookies capture user interactions on the website (time of visit, previous visit, site that has recommended the website, IP address, identifiers and descriptors of browsing devices, etc.). Google Analytics does not provide Habitat with information about the user's actual IP address. It only provides Habitat with statistical information on visits (unique visitors, number of sites viewed, sites viewed, average browsing duration, bounce rate, percentage of new visits, new and recurring visitors, frequency and recent visits, interactions, sites visited), demographics (language, country or territory, city), system (browser, operating system, Internet access provider, device category), source, or medium.
- Purpose and time of installation of cookies: Google Analytics cookies used on the website allow obtaining statistical information on how users relate to this site. Based on the information obtained by cookies, Google Analytics offers statistical and anonymous reports that are used by Habitat to set up and adapt the website, and improve its features. Google Analytics is governed by Google's general terms and conditions. Google Analytics cookies remain installed on the user's device for a certain period of time and are not deleted at the end of the browsing experience.
More information about the operation of Facebook cookies is detailed below:
- Owner of Facebook cookies: The owner of the cookies used is Facebook (Meta Platforms, Inc.) a California Corporation headquartered at Menlo Park, California, USA.
- Information collected by Facebook cookies: These cookies capture user interactions on the website used to collect statistics on visits to the site and the performance of advertising campaigns (time of visit, previous visit, site that has been recommended by the website, IP address, browser device identifiers and descriptors, etc.). They use cookies to display advertisements for companies and other organisations and refer people who may be interested in the products promoted by such companies. In addition, they are also used to measure the performance of Habitat's advertising campaigns.
- Purpose and time of installation of cookies: Facebook cookies used on the website allow the display of Habitat's ads which may catch your interest. Such cookies remain installed on the device for 3 months. You can get more information about Facebook cookies at https://es-es.facebook.com/policies/cookies.
As for Microsoft cookies:
- Owner of Microsoft cookies: The owner of such cookies is Microsoft Bing Ads (Microsoft advertising by Microsoft) a Washington Corporation headquartered at Redmond, Washington, USA.
- Information collected by Microsoft cookies: These are tracking cookies that collect anonymous information about how visitors use Habitat's website to measure traffic and marketing performance.
- Purpose and time of installation of cookies: Microsoft cookies used on the website allow users to be tracked. Such cookies remain installed on the device for 30 minutes. You can get more information about Microsoft cookies at https://ads.microsoft.com/.
Cookie retention period
_ga: It is used to track users (retention period: 2 years).
_gat: Analysis cookie (retention period: 10 minutes).
_utma: It is used to track users (retention period: 2 years).
_utmc: It is used to track users (retention period: 30 minutes).
_utmt: Analysis cookie (retention period: 10 minutes).
_utmz: It is used to track users (retention period: 6 months).
Cuvid: It is used to track users (retention period: 2 years).
Cusid: It is used to restore the session (retention period: 30 minutes).
Cuvon: It is used to indicate the last time a visitor viewed a website (retention period: 30 minutes).
Cd_optout_accountkey: When a user opts out of tracking (retention period: 6 months).
_fbp: Used by Facebook to offer advertising products (retention period: 1 day).
_uetsid: Analysis cookie (retention period: 1 day).
You can set up your browser
Likewise, you can also automatically delete said cookies via you browser, computer or device.
Google Chrome: https://support.google.com/chrome/answer/95647?hl=es
Firefox: https://support.mozilla.org/es/kb/habilitar-y-deshabilitar-cookies-sitios-web-rastrear-preferencias
Internet Explorer: https://support.microsoft.com/es-es/help/17442/windows-internet-explorer-delete-manage-cookies
Safari web: https://support.apple.com/kb/ph5042
Safari iOS: https://support.apple.com/kb/ht1677
International data transfers
Third-party cookies used belong to Google located in the US, so their data processing involves an international transfer of data to a country that does not have a level of protection comparable to that of Europe. However, Google complies with the appropriate guarantees contained in the General Data Protection Regulation. Specifically, it has standard contractual clauses that can be accessed at https://policies.google.com/privacy/frameworks?hl=en-US.
These standard contractual clauses represent an adequate guarantee for said international transfers.
Exercise of rights and processing of personal data
The data controller is Promociones Habitat, S.A.U., with address at C/ Estébanez Calderón 3-5, Planta 7, 28020 Madrid (Spain).
Promociones Habitat has a Data Protection Officer. If you wish to learn more about how we use cookies, you can email us at proteccion.datos@habitat.es. The control authority in the matter is the Spanish Data Protection Agency.
To exercise your rights vis-à-vis Google, you can refer to the provisions of its Privacy Policy available at https://www.policies.google.com/privacy?hl=en-US
Likewise, you can consult additional information about the processing of your information, in particular about your (access, rectification, portability, opposition, deletion, limitation and revocation of consents) rights in the Privacy Policy.
Cookie Policy Update
The Cookie Policy may be updated, so we recommend you review it periodically in order to be adequately informed about how and for what purpose we use cookies.
You can contact the owner of this website about cookies at proteccion.datos@habitat.es